5 Simple SEO Tips
Top SEO strategies To Improve Your Ranking. Click here to see entire [ SEO Infographic ]
Go on Google and type in the search bar the keyword you are trying to rank for.
Scroll to the bottom of page and see what searches are related to your keyword. Now you get an idea what people search for when typing this keyword.
To find out keyword search volume or difficulty levels for ranking, I recommend using Moz, Ahrefs, SEMrush or Google Keyword Planner.
If you are using one of the paid platforms for keyword research, you can even SPY on your competition and see what keywords they are ranking for.
Focus on keywords with medium to low difficulty scores that have a decent amount of traffic.
I am sure you have probably heard somewhere that “content is king?” If not, congratulations, now you have!
When creating content, make sure it matches the type of keyword you are trying to rank for.
Example: I am trying to rank for the keyword, LEADERSHIP. I should write something interesting about leadership and not be talking about who is going to win the Super Bowl.
Article length is important. I recommend keeping the word count between 1,200 to 2,000 words. However, if you can get the point across in 650 words, then stick with that. There is no need to create a bad article that loses the readers interest just to have a long boring article.
Make sure the content is easy to understand.
On Page SEO
Avoid keyword stuffing. Meaning don’t have the same keyword 100 times throughout your article or post.
Try to keep URL permalinks short. Example: http://frankmedina.us/seo/
Optimize your images
Have a catchy page title with informative meta description with a call to action
Share your article on social media sites like Facebook, Twitter, LinkedIn or any other platform
E-mail publications related to your topic and ask them to publish your work
Post on a blog
Ask your friends or followers to like and share your article
Create a video highlighting the main points of the article and discuss how it can benefit the reader
Tip – When you create amazing content that solves a problem, it has a higher perceived value to the reader who may be experiencing that issue.
According to a study done by Arefs, they found that link popularity continues to have the highest impact for Google rankings.
The easiest way to rank for a keyword is to have several high-quality links pointing back to your site. This is the easiest part and the hardest part. How do I can high quality backlinks?
Fix your own broken backlinks first. You can find reliable sources for checking broken links just by googling, “broken link checker.”
Reach out to other sites that have broken links with high domain authority and ask to link back to your site. This only works if you have great content to offer.
AMAZING CONTENT + SHARING = BACKLINKS
Results are based upon your level of commitment.
P.S. SEO techniques can always be updated. However, these are the five most important tips to remember.